Free Cover Photos for Facebook

Free Cover Photos For Facebook | If you're savvy about marketing on social, your organisation probably has a Facebook account. You've picked the best profile picture, filled out all the missing information, and even composed a quite excellent bio about what your company does. So you're done, right?

Wrong. So wrong.

One of the most vital elements of a business's Facebook page is the cover image. It's like the window display screen of your store-- if it's dull or awful, it won't produce interest.

So what should you put in your social networks store window? Here are 8 amazing concepts for producing the Facebook cover picture of your dreams, influenced by brands who currently have an impressive visual presence. Prepared to obtain begun? Here we go!

Free Cover Photos For Facebook

1. Line up to the Right

Where is your profile image? On the left side of your profile. So where should you put words, essential images, or graphics when you're developing a cover picture? On the right. It's a quite simple principle, but you 'd be surprised at the number of individuals and businesses mess it up.

On the WB's page for the fictional Harry Potter, the photo is put so that the focal point is clearly noticeable. Absolutely nothing of real interest is obscured by the profile image, and the page is compositionally balanced. Benefit tip: whenever you use a picture of a face, the person must be "looking" in the instructions of your content-- in this case, the cover image.

2. See the Huge Photo.

Your profile image will hide a small area of your cover picture, however you can make that work for you-- simply search for the huge photo! A few of my favorite cover photos are those that include the profile image as part of the bigger image. These ingenious pics actually stand out.

You see exactly what I indicate? Carlsberg uses their profile image to enhance their cover picture (and highlight their item, the beer itself).

This Captain Morgan cover photo/profile picture mash-up is so smooth that, at first look, you may really think that the bottle is on the page! Note that the profile image works well separately of the cover picture. When you see that icon turn up in your newsfeed, there's no mistaking its source.

3. Be Your very own Signboard.

Facebook is about making connections and showing off your fun side, however it's likewise a place to develop your brand. Consider your cover photo as complimentary signboard area on one of the most popular social networks worldwide-- utilize it!

Adhering to the "Start Here" style utilized in their television commercials, CarMax developed this appealing, top quality advertisement for their Facebook cover picture. Aesthetically pleasing, this intense and uplifting image likewise assists to reinforce CarMax's brand name.

In this cover picture, Cvent got a bit more specific in marketing their services. Who requires an "About" area when you can put everything that has to be stated onto your cover picture? Keep in mind that the image's background is really basic, keeping the text-heavy image from appearing too crowded.

4. Use a Call-to-Action.

From my college communication classes, to marketing seminars, to conferences at work-- if I've discovered the fantastic significance of any one thing, it's your call-to-action, or CTA. Social network is a powerful tool when it pertains to lead generation, and consisting of a CTA in your cover picture motivates visitors to act. Whether you wish to get likes, visits to your website, or entries in a contest you're hosting, a cover picture CTA will help.

Marketo is currently utilizing their Facebook page to promote The Marketing Nation Summit, utilizing a cover image CTA. As in the example from Cvent, a downplayed background image makes the CTA pop.

Wishpond uses their cover picture to overtly welcome readers to take action, with an actual arrow indicating the area where viewers can enter their contest. This is a fantastic example of how a cover picture can drive people to act.

5. Introduce Yourself.

Are you happy with your group? Do you wish to display your personnel? Do it with a cover photo!

n this older cover photo, The New York Times takes you into their workplace and reveals you their entire staff. It's a great check out the huge, stunning office of individuals who compose the news that you read.

Not quite as big as The New York Times? Not a problem! This small marketing agency uses their cover photo to show potential clients that they will not be working with a huge, "faceless" corporation.

6. Appeal to Emotions.

While turning your cover picture into a CTA or a signboard can be fantastic, a mentally resonant cover image can be similarly efficient.

Facebook's own cover photo is a best example of how images can tap into feelings. It also is completely on -brand name. What is Facebook about? Linking. Exactly what does this picture communicate? Connection. This image comes down to the heart of social networking, and makes visitors feel favorable about their brand.

This Toyota cover photo, which is about two years old, also tells a specific, emotionally resonant story with only a single image. Visitors will immediately associate Toyota with liberty, and with taking pleasure in the trip of life-- no words required. Plus, who does not love a delighted canine?

7. Stay Real to Your Brand.

There's nothing worse than a brand that alters mascots, mottos, or jingles each day. Individuals like consistency and familiarity, and your Facebook cover image is an excellent location to strengthen your familiar message.

Ben & Jerry's, for instance, has actually constantly had to do with the cows. Their Facebook cover image doesn't stray from that fact.

Nike enhanced their brand name with this simple, simple cover image. All that they need is their familiar Nike swoosh, and their renowned "Simply Do It" slogan. They have actually said everything they have to state.

8. Start a Discussion.

A hashtag is an effective thing, my good friends-- recently, we've even seen hashtags play a function in political revolutions. When you throw a hashtag onto your cover image, you have the power to get individuals talking.

Coca-Cola's existing cover image consists of a colorful logo design, an image of three young ladies wearing sports gear, and a mysterious hashtag. You inform me that you're not curious.

Ford Mustang's cover picture hashtag is less mysterious, but similarly powerful. You can utilize the hashtag to search for "#Mustang" and see exactly what other individuals are stating about this famous sports car.

This has only been a short sampling of the fantastic cover images I've seen. What are a few of the most innovative, engaging, or stunning brand cover images you've come across on Facebook?

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