Free Facebook Cover Photos

Free Facebook Cover Photos | If you're savvy about marketing on social, your business probably has a Facebook account. You have actually picked the ideal profile photo, completed all the missing out on information, as well as written a pretty excellent bio about exactly what your company does. So you're done, right?

Wrong. So incorrect.

One of the most vital elements of an organisation's Facebook page is the cover picture. It's like the window display screen of your store-- if it's dull or unsightly, it won't produce interest.

So what should you put in your social media storefront window? Here are 8 remarkable concepts for creating the Facebook cover photo of your dreams, inspired by brand names who already have an exceptional visual presence. Ready to get started? Here we go!

Free Facebook Cover Photos


1. Line up to the Right

Where is your profile image? On the left side of your profile. So where should you put words, crucial images, or graphics when you're designing a cover picture? On the right. It's a quite straightforward idea, but you 'd be shocked at the number of individuals and organisations mess it up.

On the WB's page for the fictional Harry Potter, the photo is put so that the focal point is clearly visible. Nothing of real interest is obscured by the profile image, and the page is compositionally balanced. Bonus offer pointer: whenever you use an image of a face, the individual needs to be "looking" in the direction of your material-- in this case, the cover picture.

2. See the Big Picture.

Your profile image will hide a small section of your cover image, but you can make that work for you-- just search for the big image! Some of my favorite cover images are those that incorporate the profile photo as part of the bigger image. These innovative pics really stick out.

You see what I suggest? Carlsberg uses their profile photo to enhance their cover picture (and highlight their product, the beer itself).

This Captain Morgan cover photo/profile picture mash-up is so seamless that, at first glimpse, you might actually think that the bottle is on the page! Keep in mind that the profile picture works well individually of the cover picture. When you see that icon pop up in your newsfeed, there's no misinterpreting its source.

3. Be Your Own Billboard.

Facebook is about making connections and flaunting your fun side, but it's also a location to establish your brand name. Think of your cover image as complimentary signboard area on one of the most popular social networks worldwide-- utilize it!

Adhering to the "Start Here" style utilized in their tv commercials, CarMax developed this enticing, premium ad for their Facebook cover picture. Visually pleasing, this intense and happy image also helps to reinforce CarMax's brand.

In this cover photo, Cvent got a little more specific in promoting their services. Who requires an "About" area when you can put everything that needs to be said onto your cover photo? Keep in mind that the image's background is really simple, keeping the text-heavy image from appearing too crowded.

4. Use a Call-to-Action.

From my college interaction classes, to marketing workshops, to meetings at work-- if I have actually discovered the terrific value of any one thing, it's your call-to-action, or CTA. Social media is a powerful tool when it comes to lead generation, and including a CTA in your cover picture motivates visitors to act. Whether you wish to gain likes, visits to your website, or entries in a contest you're hosting, a cover photo CTA will assist.

Marketo is presently utilizing their Facebook page to promote The Marketing Country Summit, using a cover image CTA. As in the example from Cvent, an understated background image makes the CTA pop.

Wishpond utilizes their cover picture to overtly invite readers to take action, with an actual arrow indicating the area where viewers can enter their contest. This is a great example of how a cover photo can drive people to act.

5. Present Yourself.

Are you proud of your group? Do you wish to display your personnel? Do it with a cover picture!

n this older cover picture, The New York Times takes you into their workplace and shows you their entire personnel. It's a terrific check out the huge, lovely workplace of the individuals who write the news that you read.

Not as big as The New York Times? Not an issue! This little marketing agency uses their cover photo to reveal prospective customers that they won't be working with a big, "faceless" corporation.

6. Appeal to Feelings.

While turning your cover picture into a CTA or a billboard can be excellent, a mentally resonant cover image can be equally reliable.

Facebook's own cover photo is a perfect example of how images can use feelings. It also is completely on -brand. Exactly what is Facebook about? Connecting. What does this image convey? Connection. This image comes down to the heart of social networking, and makes visitors feel positive about their brand.

This Toyota cover photo, which has to do with two years of ages, also informs a specific, mentally resonant story with just a single image. Visitors will instantly associate Toyota with freedom, and with taking pleasure in the flight of life-- no words needed. Plus, who doesn't like a pleased dog?

7. Stay True to Your Brand.

There's absolutely nothing even worse than a brand that alters mascots, slogans, or jingles each day. Individuals like consistency and familiarity, and your Facebook cover image is a great place to strengthen your familiar message.

Ben & Jerry's, for example, has constantly had to do with the cows. Their Facebook cover photo doesn't wander off from that truth.

Nike enhanced their brand name with this easy, uncomplicated cover image. All that they require is their familiar Nike swoosh, and their renowned "Simply Do It" slogan. They've stated everything they need to say.

8. Start a Discussion.

A hashtag is an effective thing, my pals-- in the last few years, we have actually even seen hashtags contribute in political revolutions. When you toss a hashtag onto your cover photo, you have the power to get individuals talking.

Coca-Cola's present cover image consists of a colorful logo, an image of three girls wearing sports equipment, and a strange hashtag. You tell me that you're not curious.

Ford Mustang's cover image hashtag is less mysterious, but similarly effective. You can use the hashtag to look for "#Mustang" and see exactly what other individuals are saying about this famous cars.

This has actually just been a brief sampling of the fantastic cover photos I have actually seen. Exactly what are some of the most creative, appealing, or stunning brand name cover photos you've experienced on Facebook?

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