Facebook Photo Covers

Facebook Photo Covers | If you're savvy about marketing on social, your business probably has a Facebook account. You have actually picked the best profile pic, filled out all the missing out on details, and even composed a quite excellent bio about exactly what your business does. So you're done, right?

Wrong. So wrong.

One of the most important components of a business's Facebook page is the cover image. It's like the window screen of your shop-- if it's uninteresting or awful, it will not produce interest.

So exactly what should you put in your social media storefront window? Here are 8 remarkable concepts for producing the Facebook cover image of your dreams, motivated by brand names who already have an impressive visual presence. Ready to get begun? Here we go!

Facebook Photo Covers


1. Align to the Right

Where is your profile picture? On the left side of your profile. So where should you put words, important images, or graphics when you're designing a cover photo? On the right. It's a quite simple idea, but you 'd be surprised at the number of individuals and organisations mess it up.

On the WB's page for the fictional Harry Potter, the image is put so that the focal point is plainly visible. Nothing of genuine interest is obscured by the profile image, and the page is compositionally well balanced. Benefit tip: whenever you utilize a picture of a face, the person must be "looking" in the direction of your content-- in this case, the cover image.

2. See the Huge Photo.

Your profile image will conceal a small area of your cover picture, but you can make that work for you-- just search for the huge picture! A few of my favorite cover pictures are those that integrate the profile photo as part of the larger image. These innovative photos actually stand apart.

You see exactly what I imply? Carlsberg utilizes their profile picture to boost their cover photo (and highlight their product, the beer itself).

This Captain Morgan cover photo/profile image mash-up is so smooth that, initially glance, you might actually think that the bottle is on the page! Note that the profile picture works well separately of the cover picture. When you see that icon appear in your newsfeed, there's no misinterpreting its source.

3. Be Your Own Billboard.

Facebook has to do with making connections and flaunting your fun side, however it's also a location to develop your brand. Think of your cover image as totally free signboard area on one of the most popular social media networks in the world-- utilize it!

Staying with the "Start Here" theme utilized in their tv commercials, CarMax created this attractive, high-quality advertisement for their Facebook cover image. Visually pleasing, this brilliant and uplifting image also helps to reinforce CarMax's brand.

In this cover photo, Cvent got a little bit more explicit in promoting their services. Who requires an "About" section when you can put everything that has to be said onto your cover photo? Keep in mind that the image's background is very basic, keeping the text-heavy image from appearing too crowded.

4. Use a Call-to-Action.

From my college communication classes, to marketing seminars, to conferences at work-- if I have actually learned the fantastic value of any one thing, it's your call-to-action, or CTA. Social network is a powerful tool when it pertains to lead generation, and consisting of a CTA in your cover picture encourages visitors to act. Whether you wish to gain likes, visits to your website, or entries in a contest you're hosting, a cover picture CTA will help.

Marketo is currently utilizing their Facebook page to promote The Marketing Nation Summit, utilizing a cover image CTA. As in the example from Cvent, an understated background image makes the CTA pop.

Wishpond uses their cover picture to overtly welcome readers to do something about it, with an actual arrow indicating the spot where viewers can enter their contest. This is a fantastic example of how a cover photo can own people to act.

5. Present Yourself.

Are you happy with your team? Do you want to reveal off your personnel? Do it with a cover photo!

n this older cover image, The New York Times takes you into their office and reveals you their entire staff. It's a fantastic appearance into the huge, stunning office of individuals who write the news that you check out.

Not quite as huge as The New york city Times? Not a problem! This small marketing firm uses their cover picture to reveal prospective customers that they will not be working with a huge, "faceless" corporation.

6. Appeal to Emotions.

While turning your cover picture into a CTA or a signboard can be fantastic, an emotionally resonant cover photo can be equally efficient.

Facebook's own cover image is a perfect example of how images can tap into emotions. It also is completely on -brand name. What is Facebook about? Connecting. Exactly what does this photo convey? Connection. This image comes down to the heart of social networking, and makes visitors feel favorable about their brand.

This Toyota cover image, which has to do with 2 years of ages, likewise tells a specific, mentally resonant story with only a single image. Visitors will automatically associate Toyota with freedom, and with enjoying the trip of life-- no words needed. Plus, who does not enjoy a pleased dog?

7. Stay True to Your Brand.

There's absolutely nothing even worse than a brand that alters mascots, mottos, or jingles every other day. Individuals like consistency and familiarity, and your Facebook cover image is a fantastic location to enhance your familiar message.

Ben & Jerry's, for example, has always been about the cows. Their Facebook cover photo doesn't wander off from that truth.

Nike strengthened their brand with this simple, straightforward cover photo. All that they require is their familiar Nike swoosh, and their renowned "Just Do It" slogan. They've said everything they require to say.

8. Start a Conversation.

A hashtag is a powerful thing, my good friends-- recently, we have actually even seen hashtags play a role in political revolutions. When you throw a hashtag onto your cover photo, you have the power to get people talking.

Coca-Cola's current cover image contains a vibrant logo, an image of 3 girls wearing sports equipment, and a mysterious hashtag. You tell me that you're not curious.

Ford Mustang's cover picture hashtag is less mystical, but similarly effective. You can use the hashtag to search for "#Mustang" and see exactly what other individuals are stating about this popular sports cars and truck.

This has just been a short tasting of the fantastic cover images I have actually seen. What are a few of the most creative, interesting, or beautiful brand name cover images you've encountered on Facebook?

Such articles Facebook Photo Covers from my thank you for visiting hope can help you.