Best Facebook Cover Photos

Best Facebook Cover Photos | If you're savvy about marketing on social, your company probably has a Facebook account. You've picked the best profile photo, completed all the missing out on information, as well as written a quite excellent bio about what your business does. So you're done, right?

Incorrect. So wrong.

Among the most important elements of an organisation's Facebook page is the cover photo. It resembles the window display of your shop-- if it's boring or ugly, it will not generate interest.

So exactly what should you put in your social media shop window? Here are 8 amazing ideas for developing the Facebook cover image of your dreams, inspired by brand names who already have an impressive visual presence. All set to get begun? Here we go!

Best Facebook Cover Photos


1. Align to the Right

Where is your profile image? On the left side of your profile. So where should you put words, important images, or graphics when you're developing a cover picture? On the right. It's a quite straightforward concept, but you 'd be amazed at how many people and organisations mess it up.

On the WB's page for the fictional Harry Potter, the photo is placed so that the focal point is plainly noticeable. Absolutely nothing of genuine interest is obscured by the profile image, and the page is compositionally balanced. Reward idea: whenever you utilize a picture of a face, the individual ought to be "looking" in the direction of your content-- in this case, the cover image.

2. See the Huge Image.

Your profile image will hide a little area of your cover image, however you can make that work for you-- simply search for the big picture! Some of my preferred cover pictures are those that integrate the profile photo as part of the bigger image. These innovative photos actually stick out.

You see exactly what I suggest? Carlsberg uses their profile image to enhance their cover picture (and highlight their item, the beer itself).

This Captain Morgan cover photo/profile image mash-up is so smooth that, in the beginning glance, you may actually think that the bottle is on the page! Keep in mind that the profile picture works well independently of the cover image. When you see that icon turn up in your newsfeed, there's no misinterpreting its source.

3. Be Your Own Billboard.

Facebook is about making connections and revealing off your fun side, however it's also a place to develop your brand name. Believe of your cover photo as complimentary billboard area on one of the most popular social networks worldwide-- utilize it!

Sticking to the "Start Here" theme utilized in their television commercials, CarMax created this enticing, premium advertisement for their Facebook cover image. Aesthetically pleasing, this brilliant and cheery image also helps to strengthen CarMax's brand.

In this cover photo, Cvent got a little bit more specific in promoting their services. Who needs an "About" area when you can put everything that has to be said onto your cover picture? Note that the image's background is very easy, keeping the text-heavy image from appearing too crowded.

4. Use a Call-to-Action.

From my college communication classes, to marketing workshops, to meetings at work-- if I have actually discovered the excellent significance of any one thing, it's your call-to-action, or CTA. Social network is an effective tool when it comes to lead generation, and consisting of a CTA in your cover picture motivates visitors to act. Whether you wish to acquire likes, check outs to your website, or entries in a contest you're hosting, a cover image CTA will assist.

Marketo is presently utilizing their Facebook page to promote The Marketing Country Top, using a cover image CTA. As in the example from Cvent, a downplayed background image makes the CTA pop.

Wishpond uses their cover image to overtly invite readers to take action, with a literal arrow indicating the spot where viewers can enter their contest. This is a fantastic example of how a cover photo can own individuals to act.

5. Introduce Yourself.

Are you happy of your team? Do you wish to flaunt your personnel? Do it with a cover picture!

n this older cover photo, The New york city Times takes you into their workplace and reveals you their whole staff. It's an excellent look into the huge, beautiful workplace of the individuals who compose the news that you check out.

Not as big as The New York Times? Not a problem! This little marketing firm uses their cover picture to show possible customers that they will not be working with a big, "faceless" corporation.

6. Interest Emotions.

While turning your cover photo into a CTA or a billboard can be excellent, a mentally resonant cover photo can be similarly effective.

Facebook's own cover picture is a perfect example of how images can tap into feelings. It also is completely on -brand name. What is Facebook about? Linking. What does this photo convey? Connection. This image gets down to the heart of social networking, and makes visitors feel favorable about their brand.

This Toyota cover image, which has to do with 2 years of ages, likewise tells a specific, mentally resonant story with just a single image. Visitors will instantly associate Toyota with flexibility, and with enjoying the ride of life-- no words needed. Plus, who doesn't enjoy a delighted canine?

7. Stay True to Your Brand.

There's absolutely nothing worse than a brand that changes mascots, slogans, or jingles every other day. Individuals like consistency and familiarity, and your Facebook cover picture is an excellent location to enhance your familiar message.

Ben & Jerry's, for example, has actually always had to do with the cows. Their Facebook cover picture doesn't stray from that truth.

Nike reinforced their brand name with this easy, straightforward cover photo. All that they need is their familiar Nike swoosh, and their iconic "Simply Do It" slogan. They've said everything they need to state.

8. Start a Discussion.

A hashtag is an effective thing, my buddies-- over the last few years, we have actually even seen hashtags contribute in political transformations. When you throw a hashtag onto your cover image, you have the power to get people talking.

Coca-Cola's current cover picture includes a colorful logo design, an image of 3 young women using sports gear, and a mystical hashtag. You inform me that you're not curious.

Ford Mustang's cover image hashtag is less mysterious, but equally effective. You can use the hashtag to look for "#Mustang" and see exactly what other people are saying about this well-known cars.

This has just been a quick sampling of the amazing cover photos I've seen. What are some of the most creative, appealing, or beautiful brand name cover images you've come across on Facebook?

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